Kaws at it again collaborating with Hennessy.
This time unveiling a V.S bottle to be sold at select stores with a very limited edition to drop.
Kaws is by no means unfamiliar with collaborations especially when it comes to drink labels, one of his first to stand out was his work on beer label Dos Equis.
It is however interesting to see such an esteemed label such as Hennessy team up with a designer/artist like Kaws due to the symbolisation of what Hennessy has represented for decades on end.
Having said that, we do seem to be seeing an increase of high-end brand letting loose and adopting a more outgoing way of collaborations and brandings.
(Source: highsnobiety.com)
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Hand me some coke and ice, YUM.
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